Executive Creative Director – User Experience
CBS INTERACTIVE – CBS NEWS
-Made news publishing beautiful
-Led the overall creative direction & user experience for CBS News with a team of art directors, prototypers, production artists, and motion graphic designers.
-Communicated clear vision of brand essence for all news programs including: 60 Minutes, The Evening News, 48 Hours, The Early Show, Face the Nation, Crimesider, @KatieCouric, The Tomorrow Show with Mo Rocca, and Up to the Minute.
*Side note: I was also the ECD for CNET during this time.
SCOPE OF WORK:
Branding, UX, motion graphics, product development, sales and marketing support.
CNET & CBS NEWS REDESIGN DEMO REEL